Course Introduction
The Sales team (Medical Representatives, Key Account Specialists) is always focused on training and development by organizations to enhance their “combat capability” because they are the forces on the front line, where “enemies surround from all sides.”
HOWEVER,
- The company’s resources are also limited, and employee capabilities vary, so internal training plans often have a certain frequency and cannot occur continuously.
- In some organizations, the development of core competencies for Medical Representatives relies entirely on direct management, who can be said to be busy with countless tasks and pressures from monthly or quarterly business targets.
- Although there is a training system in place, under the pressure of business objectives, business managers tend to prioritize hiring candidates who have already achieved readiness in the foundational competencies of Medical Representatives, such as building customer relationships, managing territories, and developing business plans.
This practical training course aims to create confidence and agility in territory development, building practical plans to achieve sales targets.
